
Behind the Toolbelt
Behind the ToolBelt is a live, raw, and uncut podcast that brings real, unfiltered conversations about business, leadership, and the entrepreneurial mindset. Hosted by Ty Cobb Backer, CEO of TC Backer Construction, this live show features leaders, innovators, and experts sharing their experiences, strategies, and insights. From building successful companies to overcoming professional and personal challenges, each episode offers valuable perspectives for entrepreneurs and business owners and leaders looking to grow, and make an impact.
Behind the Toolbelt
Behind The ToolBelt Episode 200 featuring Chris Markey and David Bruno
Have you ever wondered what challenge, hustle, and success truly mean in the business world? Get ready to delve into the nitty-gritty of these concepts as we mark a significant milestone - the 200th episode of "Behind the Tool Belt"! Join us in the celebration as we engage in insightful conversations with our esteemed guests, Chris Markey and David Bruno. Both have been staunch supporters of our journey, and now, they open up about their extraordinary career paths. Grab some nuggets of wisdom from Chris's relentless daily grind and listen to how David transitioned from a stint with the York Daily News to his new adventure in auto detailing.
Step into the realm of continuous learning and surround yourself with the right people. His journey of building bonds with top manufacturers is a testament to the importance of relationships in business. Ty weighs in on the significance of understanding customer needs and risk-taking. As we take a deep dive into self-improvement and personal growth, Ty opens up about his approach to dealing with challenging situations and how it's evolved over time.
Rounding off our chat, we spotlight the importance of having a team of qualified people to run a successful business. Our podcast's journey, from promoting local businesses to encouraging students to enter trades, is a testament to this. With intriguing backstory of our podcast, we emphasize why we believe in fostering local businesses and the need for more tradesmen in the future. Enjoy this milestone episode filled with enlightening insights, memorable stories, and lively banter. Get ready to be inspired and motivated on this remarkable journey - let's celebrate together!
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And we are live. Welcome back everybody to behind the tool belt episode, to frickin hundred. We have two awesome, amazing guests, so stay tuned.
Chris Markey:Behind the tool belt is sponsored by Leedscout. More at Leedscoutappcom.
Ty Backer:Is your lead. Flow down whether you're a company owner, office staff, salesperson or installer. You're a roofing rockstar.
David Bruno:We hope you get more leads with custom SEO, Google ads and a pro website.
Ty Backer:Oh, there it is. There it is here we are. Welcome back everybody. Episode 200 of behind the tool belt. First foremost, I want to thank everybody for joining us this evening. We have a live studio audience. Thank you guys very much for for suiting up and showing up and supporting all the crazy shit that we do on a daily, weekly, monthly, yearly basis. We couldn't do it without you guys. All of you guys sincerely appreciate that we are live from the warehouse York, pennsylvania. Thank you for allowing us to rent your space for a minute until we get down to Orlando and get our stuff down there and make a big presence, a big splash down there. To know further ado, we got Chris Markey, probably one of my best friends, my mentor, whether he knows it or not or wants to admit it. I don't.
Ty Backer:Okay, and then David Bruno, who also has been, has become a good friend of mine as well, has helped in the growth of TC backer and, amongst other projects that we've gotten involved with together, has moved on in his career and he'll probably touch on that a little bit, absolutely, absolutely.
David Bruno:We've got to be back on here, man, it's been. It's always good. You know, I've been looking forward, especially with this character over here. I mean it's going to be some good conversation and good banter here and have some good information sharing a little bit. That's going to be good Banter's the key.
Ty Backer:Yes, I know so in David's previous life he was a porn star, and he doesn't usually like to discuss those things, but we call him out on it and remind him of his days, of his youths, quite often and quite frequently, and maybe he'll get into a little bit of that as well before the evening's out. But but, chris Markey, my man, how are you? How are you Good? How was your day today?
Chris Markey:My day was long, as it always is.
Ty Backer:No doubt I'm happy to be here. Tell us a little bit about your long day.
Chris Markey:My long day started with you on the phone and ended with you standing here beside me.
Ty Backer:It sounds like a really good. I'm exhausted. I can only imagine I can only imagine.
Chris Markey:But listen, it only took you 200 more episodes, episodes to get me back on I was like on one of the first couple and number 16 or something, and I guess I was that bad or that good.
Ty Backer:You wanted to, you know, have that brings back some memories, because I think even back then we didn't have a name for this podcast yet. The first couple of few weeks, months, maybe even shit, half a year, we won't, we were winging it. Yeah.
Chris Markey:We went in and sat down and winging it off in a hand.
Ty Backer:And here we are today. Who would have thought a bunch of crazy knuckleheads like us would still be friends? First and foremost because I didn't really like it first.
Chris Markey:Nobody does. My wife doesn't even like it.
Ty Backer:David, bruno, you guys, there's a reason why you two are on this show because, first and foremost, you guys have supported us from day one, especially you, chris Markey. David, I'm not sure I think at a home show yes, maybe our first year Exactly.
David Bruno:Yeah, it's been a little while, but that was good. We got to be established a little bit of communication there, and since then we've just kind of talked and taken off. It's been great to see what you guys have been doing here the last couple of years. For sure, the team continues to grow. Everybody has a good time, people are really jumping on board and taking into it. The culture is growing and then obviously, this show is growing as well. Yeah, this thing looks like a monster. Yeah, yeah it is.
Ty Backer:It's really getting there. We're not even finished yet, we're just getting started. Next year, maybe we'll be on a second story on top of the scaffolding here, and Vic, I'm sure he'll probably turn the cameras around a little bit so everybody is going to be able to get started. We'll be back around a little bit, so everybody out there watching on Facebook Land or wherever oh, before I forget to so check us out on your favorite platforms. We are now on iTunes, google Play and Spotify, along with YouTube. So like, love, subscribe all that good, happy stuff. Listen to us on your way to work tomorrow. Share, yeah and share it. Did you guys share it? I did, yes, indeed, you're not gonna share it. No, chuck, you might have to help Chuck Figure out how to share it. You got it Okay, good. Anyhow, all right, let's get down to business here. David, yes, I was just making sure you were awake. I heard him snoring.
Ty Backer:I think we called him sleeping.
Chris Markey:We were at the Reds game one night, oh Lord of God, and he was sleeping yeah Long day it was.
David Bruno:I did it. My mind gets working. I was trying to get a little zone. I think I was just kind of zoning off there a little bit, a little bit. I was saying, man, what good stuff can I do to help Ty out there? What kind of things can we?
Chris Markey:It was written on the inside of your eyelid.
Ty Backer:Yeah, I could see. He was very in tune with the conversation we were having. So, david, tell us the journey you're on right now, if you don't mind elaborating a little bit, and maybe start with what got you where you're at now, I guess If you don't mind touching on your previous crew?
David Bruno:Sure, yeah, as you know, I was here with the York Daily News, as a matter of fact, for almost five years, just over five years. I've been doing that for a while. During the course of that time you and I had met and we kind of come up with some game plans to help you with some of your growth and expansion and come up with some ways to help you drive some additional revenue and gain some business. That's what I had done for five years. Then, just over the course of the past few months, there was a friend of mine that I had known for a number of years. Now he's got these to do some auto detailing. He worked with Ceramic Pro. He had an auto spa there in Lancaster County. He has just recently, over the course of the past five years, started this detailing world.
David Bruno:So it is a car care and auto detailing product superstore Ten locations now looking to grow and expand. And that's really what my role is. My role is to help with some marketing. I'm trying to find some ways that we can help the local store in Lancaster and then replicate that across the other stores that are out there, the ones we have. Then also I'm looking to grow some business, add some new stores, find some new store owners to let them know about the opportunity and just really make this thing take off up and down the East Coast, midwest and then expand it from there. My main role is going to be to help onboard those stores, help them be successful and just keep growing and making sure we're all keeping the brand strong Right on.
Ty Backer:Yeah, Brand awareness, brand recognition are two huge components, along with marketing and stuff like that. So when you were talking, I'm thinking to myself what would attract you to that industry first and foremost, but more importantly, I guess the person that you want to go work for, because a lot of times when we go to work for somebody it's usually that person that we see something in that person. What was happening there that intrigued you or interested you to want to go work for that company?
David Bruno:Well, I've always been a car enthusiast. I'm sure anybody who knows me knows that I spend a fair amount of time taking care of my car. I'm not as intricately involved as I used to be. However, I am a car enthusiast. I love keeping it clean. That's one of the things that I like about this business is that it's car care products. People want to keep their car looking good, keep it looking clean.
David Bruno:And the thing about the person I'm working with now, matt he's been at it for a long time. He's got a good, strong personality. He's got a lot of relationships in the business and the industry, got a good head on his shoulders. In many ways he's kind of like the way he approaches his business, the way you approach yours. I mean he's got the people in mind. He takes the relationships to heart. He's got everybody's best interests where they want to be. He wants to get out there and educate. He wants to educate the team, the people he has working for him and also the customers. He wants to educate anybody who's coming into the stores about what they can do to help grow their business, to help expand their market share, drive revenue, increase their profitability and then also just to help people understand what the car care industry is about, what the professional detailing business is about.
Ty Backer:Yeah, that's great. We didn't see it coming. I knew there had to be something behind it. That's something that struck your interest on going into the automotive space. I didn't know if it had anything to do with marketing or if you were going to help this guy brand or if you were going to actually open up a franchise, because it's a franchise or franchise opportunities.
David Bruno:Correct Right now. We're looking into becoming a full-fledged franchise at some point down the line, but right now we're still establishing the proof of concept of the locations. We've got 10 locations now and we're just doing it with a brand licensing model right now. Okay, it is kind of a franchise model in a way, but we're just on the licensing side of it. It's about 130K opportunity. We've got the licensing fee, we've got initial product inventory to kind of mirror the stores to where they have all the inventory and products that people can find online. They're going to find us in the stores. Then, just from the build out, the build out that the stores is going to be the same, anywhere from 2,500 to 3,000 square feet. They have some good easy access to some major highways and thoroughfares, strip malls, usually to where we've got some good parking lot space to do some car shows, do some fun stuff, like I said, just set up some trainings and do some things in there for the local auto-detailing professional business.
Ty Backer:I love that. Yeah, I love that. Do you have any questions for him? Ok, one right, go to website拜拜com. Forren regeneration surgery.
Chris Markey:What were you saying to yourself when he approached you? I know you like your car, but when he approached you, was your. Were you saying like, yeah, I can help with scaling? Or were you saying, man, the car thing I get to know, I get a discount on the product, like you know? What was your thought process? I mean, obviously you always look for new opportunity, right, right?
David Bruno:Yeah, Based on it was mainly it was mainly Matt. Like I said, Matt's got a good head on his shoulders. We've always had some great conversations and he was just basically saying, look, he's got a good model here, We've got a good business. He said I've been at it for a while. He said there's good people in this industry and he said we just want to take this thing to the next level. And he said you know, I could use some help in doing that.
David Bruno:Let's, let's grow this, let's expand our reach and just talk to as many people as we can get them interested in the opportunity and let's get some stores open and get this brand taken off, because it is a good, solid brand. It's very well recognized. We've got some great partners with some key manufacturers. I mean we've got hundreds of products from some of the top manufacturers in the business that we've got those relationships with and it's just continuing to grow and expand. So that's, we're bringing a lot to the people who are coming on board with this and he feels like bringing a good person like you along is what's key.
Chris Markey:And I'm not, that's not a joke, Right? Yeah, that's talking like Ty and I talk all the time about scaling and you know the hiring, the people that are smarter in you and getting people in there that work probably harder than you. So obviously he saw that you know and and don't take it away from yourself it's a company, I agree.
David Bruno:I agree, and you know, like I said, I'm always constantly learning and we talk about that every time I'm on here. It's just constantly learning, constant growth. So this is something a little bit new to me. It's something I enjoy, but I'm constantly learning and expanding and you know every year that all these resources I'm talking to, I'm picking up a little bit more each day I'm engaging. We've got a SEMA conference coming up in Las Vegas next week. That thing is going to be great. I've been looking forward to that and it's going to be. That's going to be nonstop. I'm going to be talking to a lot of people, engaging in a lot of conversations, learning about a lot of new products and services, things that are coming out, being released to the market, and then just talk to some people who might be interested in such an opportunity.
Chris Markey:Yeah, you know it's, you know it's funny we sit here in this, this Mecca that Ty has created. But you know, it's kind of like just a little time ago I was talking about this I'm going to go to these shows and me and the guys are going to drive around in our hoopties and go to these shows and you know, and see these things, and it expands and grows and that's probably. You're probably at that stage with this gentleman where he's like, oh, I'm going to have to start being part of a, you know, an auto detailing show or convention and yeah he's really for you.
David Bruno:You know a guy right, you know a guy that, did that before right. Yeah, he's been doing that a lot, but what we're really going to start doing is expanding out to some of these franchise shows too, I mean, where we're trying to find where the, where the franchisees and people are looking to establish a good small business with a good, good model, and those are the type of people we're going to be talking to. So it's so, it's been fun and it's going to continue to be fun.
Ty Backer:Yeah there's a lot of good topics in there. There's a ton.
Chris Markey:Yeah, I mean you could go on just three or four that he was talking about.
Ty Backer:And I liked I'm picking up what you were putting down there and where you were going with that with him was that you know you need to surround yourself around the right people, and it sounds like this gentleman.
David Bruno:What was his name? Again, His name is Matt Kelly. Matt Kelly, Good guy. He's got a lot of good relationships and then, like I said he is, he is a true salesperson. I mean this guy, the way he talks to everybody. I'm just picking things up every single day that I listen to him and yeah.
Ty Backer:Yeah. So it sounds like he wanted to surround himself around the right. People even know that you weren't from that industry, but there's a lot of things that you're bringing to the table as far as marketing, branding, quick study, continuous education and that's another topic that I was picking up when you were speaking was is the continuous education. Let's talk a little bit about that and the importance of continuously pushing yourself to be better and learn a new trade.
Chris Markey:Yeah, you what? How do you, what are your resources to be able to go do that? I mean, I know what they are for me. Ty and I talk every day about a lot of times, but you're going into a new industry, so where do you find your resources? It can't just be him. He's a busy guy.
David Bruno:He's a busy guy. He's out there and he's out and about doing a lot of things. He's engaging in a lot of the front end conversations with the, with the vendors and the manufacturers that we're partnering with a lot of the business behind the scenes. So what I'm doing, especially for these first couple of months, is I'm spending a lot of time in the, the Mannheim Headquarter retail store location. So I'm in there with the store manager. I'm just trying to figure out what people are asking for, making sure that I get through the operations of the store, helping the client, helping the customers when they come in, being a resource on answering some questions, seeing what questions they're asking. Who are the customers who are coming in, you know what do they look like? I'm trying to come up with my, put my marketing hat on and say what can we do to attract more of these kinds of people? How can we be found and just become more visible? And then that's going to be my role, kind of coming out of the gate, but then, more importantly, it's just growing.
Chris Markey:Yeah, Sometimes you just got to sling it against the wall, hope and pray, and then sometimes you got to go educate yourself. There's, you know there's. Sometimes you learn from just slinging it against the wall.
Ty Backer:It's a good combination of both for sure, yeah, you know, I'm sitting here thinking it's like did you feel like that? You were, you were, you were getting bored with what you did and you just felt like you needed a challenge in your life.
David Bruno:No, no, no, no, and I don't want that to be confused. I was certainly not feeling bored. I've always enjoyed what I did and I had a good time with marketing. And then you know, mike, mike and I work, work well together and we still can work. It hadn't been a tough decision, yeah, and we did. It absolutely was, and we still continue to work well together. As a matter of fact, he works on some projects still with me, with with Matt, these days. Um, but what it was is the opportunity here. It's a little smaller organization and it's a growth oriented and it just seems like, based on where I am in my career, this could be a good way to spend the next X number of years and, uh, you know, and kind of get me to a spot, to where I want to be. And, like I said, matt's a great guy and I see a lot of good things coming there with this.
Chris Markey:This falls in a lot of the line with a lot of the people that you have on, so the the story changes, but it's a lot of them are exactly the same, Exactly, Like, like of over the all the weeks and you have those people on your board. The story can be just a tad different, but it's just, it's essentially the same. Oh, I started in my basement, I did this, I had to go here, we did this. This is how I, you know, this is how I got to this point and here over, here we are again. Let me let me hear your story. It's a little bit different, yeah, but it's a lot the same.
David Bruno:Yeah, and it changes every time we talk. Each time we talk there's a little bit of a different twist on it. You know, I view things I've done in the past versus what I'm doing now. I've viewed a little differently each time we talk, just over the course of a year, year gone by, or nine, 10 months. Whatever the case is, it's always a little bit different. The way I viewed, you know, my career path and some of the things I've got going on.
Chris Markey:Yeah, what I find crazy about the whole thing is is, you know, we're just talking about what Ty has done here and it's awesome.
Ty Backer:So we're sitting here and let's see, let me correct you, it wasn't just me.
Chris Markey:Well, you're, you're correct. There's plenty of good people that you have at your facility and that work with you as a co-workers. Yes, right, but that has allowed this, this to happen Happen, right, you know I've watched a lot of these people that you have interviewed. You know it all started back with us. You know we were sitting there and a lot of the topics that we talked about early on, right? Oh yeah, you ended up being the same theme that a lot of these other people. They just said it a different way. Yeah, you know, we were talking more layman. They're talking a little more professional. They've been down that road. Oh yeah, you know what I mean.
Ty Backer:And here we sit, 200 episodes later, talking about this same thing, and it means something different today, I think, than it did back then too, when we talked about it. We just had a great conversation with David Brunner and you know, like, when someone says to you like, look at the bright side of things, do they even know what they mean when they say that? Do you know what I mean when you actually say that to somebody, like, do they like when you really sit there and think about it? So when you tell me something like that, look at the bright side of things. Like, what are you talking about? Like, how am I supposed to look at the bright side of my dog just past me? Like you're not actually telling me what to do with that, right? So today, thinking more, a little more into, into, like electrically about it, right, something like that. Yeah, a little deeper on it, right?
Ty Backer:So what that means to me today is is like, okay, so life happens for me, not to me. So if a dog of mine passes away or I have to put it down, so what does that mean? I can sit there and stew in my shit for three years and, boo-hoo that my dog died, right, and I'm sitting here searching for this bright side that everybody's talking to me about. There's some fucking bright side someplace. What are you talking about? Okay, they didn't say well, why don't you go to the pound and rescue a dog that's going to probably be put down in two weeks, right, and give that dog its best life ever so you're talking about and then extend it for 10 years in honor of the dog that just passed away?
Chris Markey:You're talking about an end result, yeah, so we're talking about it at our shop. Every time, everybody will walk up and go oh my God, I got a problem, I got a problem, I got a problem, mm-hmm, you know, and, and, or my daughter, right, and my wife, oh, I got a problem in this and this and this. And I said I'm always going okay, well, how do we get over there? And this is exactly what you just talked about. Hey, I lost my dog. Okay, great, how can we garner you another partner, right? And how can that help that dog as much as yourself?
Ty Backer:Exactly Right. So the impact the thought process has changed.
Chris Markey:Yeah, is what I'm getting. That's what I'm getting. Yes, right.
Ty Backer:So how we looked at things back then 200 episodes four years ago. Right, let me remind you that four years ago, and, and the, the tenacity, the grit that you've seen, everything that went into it. And the, the, the scary and the fear, the uncomfortability of continuously pushing, not even knowing what the end goal was going to be. Right, just know that people were watching and we are impacting people's lives, saying things, dropping nuggets like we are right now, but our interpretation of it then is totally different today. Right, is what's crazy on how we evolve, because we want to, we're trying to continuously educate ourselves, continuously pushing ourselves outside that comfort zone.
Ty Backer:And what he did when he went left the place that he loved was making an impact on not just individuals but companies with multiple individuals. So that ripple effect he doesn't even know it, right, and that, and to go down a different rabbit hole that, whether he knows that or not, or if anybody else knows that or not, that's your legacy that you had impacted all of those people. And this is what's really cool and sometimes very annoying about legacy is is a you don't know the amount of people that that you're impacting. And the other thing is is those people have no idea where that impact came from. And you just to have you, you just have to be humble enough to know that you're. You're making an impact someplace.
Ty Backer:And I think that that, that, that that blind faith, that leap of faith that we took today, that we hit that live button where we had that, literally had the phone right there, hit the live button and run around because there was no switches. There was there was. There was no mixing boards, there was no microphones. Actually, I think we had a Yeti mic back then. That was us usb. You could plug it into the back of your cell phone. But I forget where I was going with that.
Ty Backer:But the point is is that we all, we all evolve, but but in order to do that, we either stay stuck because my dog died and use that as an excuse, or or your parents, because bad shit happens to good people. It's going to happen, but how we handle that situation is is is what turns us into that individual that we are today.
Chris Markey:Well, the preface that bad shit happens to people. Yeah, good. Bad, yes, indifferent, yeah Right, bad shit happens to people, you know, and your character you know. One of the things we talk about in coaching there's a little, you know, we use it. How do you want to get paid?
Chris Markey:And we use it as an, as an acronym for us is like hey, we're going to persevere, we're going to have accessibility, I mean, we're going to be accountable, we're going to have integrity and we're going to have discipline, right, that's, that's what we use when I coach, that's that's, that's an acronym we use. But by doing those things, we're going to get paid from it. So, right, so if we're going to, we're going to be accountable or we're going to have to, you know what I mean. Like, when you say this happens to me, it happens to good people, you need to step back and go hey, I need to persevere, like that's one of my words, that's persevere, right, and I need to persevere to get through this. Got to push through it, got to push through it. Right, it's going to suck, right. Who wants to lose a dog? Nobody, you know, I can't even think about losing a dog, my dog, right. But hey, let's get around it, let's move on.
Ty Backer:Yeah. What are we going to do about it? Are we going to sit there and live in that and use that as an excuse to not be successful or to impact somebody else? And the other thing is, is that lie that we tell ourselves that we live in at, at, at moments where we say we're not good enough or or we're inadequate or I'm not educated enough, right Like, so, like you smashed that lie that I'm sure at some point in time you were telling yourself because we can be our own worst enemies at times Low self-esteem, we're not good enough, we're not worthy. I know nothing about this. I dig cars, I like fast cars, but I don't know anything about this industry. What am I actually bringing to the table for this gentleman?
David Bruno:Well, that's like, uh, to that point, one of the things. And uh, yeah, I've done the marketing for so long and I I do enjoy it and what I have had to give that up. This might have been a different, a different story. I'd probably still be where I am. However, you know that they did recognize that, hey, you've got a marketing background, you can do some selling and help me with my marketing and my branding and bring some insights and kind of help us out there, while he does spends his time doing some other things. So I'm still able to do those things that I feel as though I've gotten some pretty solid skill sets in and where I'm able to bring that value to some of the other people that I'm dealing with in this business. Because, again, what I found is there are some, a lot of new people doing this auto detailing.
Ty Backer:So what you're saying is is that you weren't scared?
David Bruno:No, is it different? Was I going to see it as a challenge? But was I scared?
Chris Markey:No, but you also didn't look at it like the scared part. I'm jumping on this.
Ty Backer:I apologize the scared part.
Chris Markey:You didn't look at it like kind of like we were talking about like losing your dog. I think that's where you're going with this Like you were, like you weren't, you were nervous but not scared. And see, that's where I think and I'm not trying to cut you off, but that's where I think a lot of this goes. We get scared, we get ourselves scared, before we even allow us to understand and enjoy the moment. Does that make sense? Like like you didn't. You're that. Don't come across as that type of person to me. You come across as a person like man. This would be pretty cool. Let's do this California right. You're from.
David Bruno:California Right to the opposite back and go.
Chris Markey:Yeah, dude man, let's hang out. Let me just check this out, see how it goes. Oh shit, I lost my job. All right, well, let's move on to the next job. Whereas me I'm could be walking in thinking with my young Chris, I'm walking in and go. Oh my God, like I better sell $1,000 the first minute I walk in the door, right.
David Bruno:Well, it's funny you mentioned that the young Chris because when I compare myself and I think about what I'm doing and how successful I am, I'm not gauging it so much against other people. I sit there sometimes and I say, okay, well, here I am today. How would I be as if a younger version of myself, say 10, 15, 20 years ago, was sitting across from me trying to do exactly what I'm doing or the people I'm talking to? Would I mean, would I be blown out of what? I'd be? Blown out the door? Would I be, you know, would I be defeated by that version of me? And so that's the way I gauge what I'm doing and I just try and keep myself paced with that as well. I said, man, would a younger version of me come in here and, just you know, steamroll me? And if I feel like that could be the case, or if I'm in those kinds of moods at all during the day, I just think about that and I kind of get myself back up and get myself moving.
Chris Markey:That's motivation for me versus yeah. Yeah, I love that, yeah. So I wanted to ask you a question, like when he was talking about like you, you sit back and look at yourself. Do you do that to yourself now? Like where you obviously we all do. But I mean, how would the young Chris have handled this, or how do they young Ty would have handled this? How do you, like do?
Ty Backer:you do that often. Yeah, I think about that quite often. I just had a great conversation with John today about that, on how we deal with things differently today than we did. And I'm just speaking for today, right, tomorrow could be totally different, right, okay, on how I might handle situation. But, but, like today, I try to take a step back, right, and I try not to react immediately.
Ty Backer:I try to give myself some time, because what I've noticed is when I start reacting and, let's say, something happens on a Sunday, sunday morning, right, so then my entire day's ruined. Anyone that's involved with me that day could be Janna, could be Rocket, everybody else's day, and then whoever's phone I'm blowing up, their day is going to be ruined too, because I'm making it a point to ruin your day, because I ruined my day. And then what happens is and from experience, I suffer from what I call an emotional hangover the next day, okay, where I can't think clearly because I'm tired, I'm fatigued and at that moment when I'm getting caught up in it, I can't think clearly then either, right, so what I've, what I've, what I've done is.
Chris Markey:I'm like feeling it right now, like he's saying it like I could.
Ty Backer:I do that many times. If I made situations worse because of that, because, no matter what happened, I've done things where it's made it worse, yeah, right, like so everyone forgets about the situation that happened because my behavior outweighed that situation, right, done that plenty of times. Okay, not only that, I haven't given myself enough time to think through it clearly enough to to to make a sound decision, because this is the bottom line, like, I want to be a different, better version of myself than I was 10 years ago. And how I handle things 10 years ago was the way that I was kind of brought up and that that's the way the industry that I'm in. That's how we handle situations. We threw things we. We put our hands on people, we just that's just how the industry that I grew up in, that's how we handle things, we. And then, and then what happened? Nothing gets done. Right, we made the situation worse. That's the only thing. That's the last impression anybody has of us, doesn't matter what happened.
Ty Backer:So what, what has come with that, that that experience is is like, again, maybe talking about things happen for us, not to us, right, looking at looking at it that way has helped. The other thing is, too, is I don't stay stuck in the problem anymore. Right, maybe 20 minutes max is all. I give myself the bitch, vent and do whatever it is that I got to do max, if I even go that route. But I can't stuff it. You can't stuff it because I'm I'm a good stuff or two I'll stuff my problems, act like nothing's going on. Then all of a sudden my shoelace breaks and I lose my mind. Then you call me and I'm for 20 minutes.
Chris Markey:we're on phone and I don't get one way you know me well enough, right 20 minutes and I'll get a word in edgewise Right.
Ty Backer:There's days like to kind of call me, and you know whether or not these people know or not, they should probably. Thank you, okay, for listening to me vent.
Chris Markey:You take the heat, but then we go straight to the solution. Right.
Ty Backer:Okay, why did it happen and how can we prevent it from happening again? And what have we learned from this? Are we shorthanded? Was it the weather? Was it whatever? Was it a system issue? Was it a process issue? Or was it a personnel issue? It was usually typically your, your your chewed and maybe three things, and if you don't have any of those things in place, you don't even know what it is Right, and we can go down that rabbit hole on a whole another topic with that. But that's the answer. Your question is is I try to handle things with with a bit more of a level head, and I'm not that guy that can just have a level head just like that. I got to digest it, I got to let it marinate for a minute and then then I can respond and not react, and that's probably one of the things that you said.
Chris Markey:That's not the world we grew up in.
Ty Backer:No way.
Chris Markey:You know, what I mean?
Chris Markey:I mean to get to where we were, like. I'll give you a perfect example Today something happened at the shop where we got an email Okay, and you know I'm brewing some lady saying you know, the post office didn't have my stuff and we keep track of stuff and you know, kelsey kind of took that role and he meant went and found out about it. You know what I mean and I just I wanted to be the person to be like what do you mean? You didn't get it. If I drive down here and find it, you know what I mean, I'm a piece right, but we put processes and procedures in place so we don't have to do this right. And if we do our job and that's where I find like if we do our job right, for the owners Yep, personnel, personnel, and sometimes that's three fingers pointing back at us.
Chris Markey:Personnel in the process is in procedures, right, and we all say we need them, but they ain't going to get done unless we say, hey, let's get them done. So we got to enable part of one of my E's right. You got to enable your people that work for you. You got to enable them to say, hey, listen, come to me with a solution, let's talk about it. We'll get everybody together and we'll fix it.
David Bruno:And it's funny you mentioned that, chris, because that's one of the things that I'm finding with Matt. I'm very confident. You were talking about me and you know how I feel about myself and what I bring to the table and not sell myself short. I feel very confident and comfortable in what I do and the way I talk to people and the knowledge I bring and the way that I engage with everybody. But I will tell you this I listen to. I listen to Matt when I'm in there and I hear him talking. He's got a way with people. He's just very, very straightforward. People love what he's got to say. They immediately trust him and he's just got away with things. And that's what I want to do. I want to just almost become, get myself to be like that, to where I can be an extension of what he's doing.
Chris Markey:Can I tell you why that's a little different for him than you?
David Bruno:Why is?
Chris Markey:that Because he has president or owner behind his name, and I mean that in all sincerity.
David Bruno:It could be that yeah.
Chris Markey:Right, so there'll be people that work for me they're sales reps and they'll talk to somebody and they'll be like, well, you know, I want to talk to Chris, or whatever. I'll get on the phone and say the exact same thing and they'll be like, okay, not a problem, I just needed to hear it from you. Yeah, right, but you might not ever be able to do that.
Chris Markey:I'm still learning you might not ever be able. You'll be able to get close, but you're not the dude Right. He's going to be good at that and they're going to only take that from him. You'll be able to get close. I'll be like look, you know what some people in my office has started doing. Well, you know, chris probably would say this. I mean, we can get him on the phone. This is what he's going to say. Yeah, you know. I'm saying they take that I'm. I want to call Chris.
David Bruno:Yeah, I'm just trying to get myself to where I can be like an extension of him, to where he can go about doing the things he wants to do and not have to worry about about me or what I'm doing, the way he can say Okay, I know, bruno's got this and that's it and we're getting there.
Chris Markey:Yeah, you're talking about spoken to begin with. That's going to come to see that.
Ty Backer:I can see how you would be able to a good person to do, defuse a situation if need be. But but see this, this is the other thing that that plays into this. Chris, you still play a real heavy role in the company and you're still the face of the company, right, until? What's his name? Again, I'm sorry, matt, matt Kelly, matt Kelly. So Matt is probably still somewhat the face of the company, but what David can come in and do right is help him with his I'm just going to call it the exit strategy, where maybe he's not so much the face of the company anymore. And see, this is where surrounding ourselves around good level headed people, maybe more talented. It could be communication with people, it could be marketing, could be branding, whatever. Whatever that talent and skill is that you hone in on a daily basis, right, at some point in time you can be that guy, and it's happened. I mean, how many companies? When you go into a mining key and you're flipping shit, is the customer saying I need to speak to the owner of my Niki?
Chris Markey:Well, that's not going to work room in New York.
Ty Backer:We don't even know. They don't even know who owns it, because it's an LLC that owns 10 across the country.
Chris Markey:They want to speak to a manager.
Ty Backer:Yeah. So what do they say, right? So I think sometimes, as smaller businesses and entrepreneurs, we might be thinking too small, right? When it comes to that type of aspect and we talk about big thinking, small thinking. And sometimes I think, because it's our baby, right which I'm sure it's still Matt's baby, almost definitely At this, at this juncture, but because he surrounded himself with people like David where he can take his hand off the wheel, right, because, see, this is the deal. I got a little little catchphrase that I like to say like anybody can man the wheel, but it takes a true leader to navigate the course right.
Ty Backer:Right, and those are the people that we need to surround ourselves with. Until we do, we're going to still have to man the wheel and navigate the course. Think about how large ships are operating.
Chris Markey:I was just going to say that.
Ty Backer:I mean think about that for a minute.
Chris Markey:The guy stands there and says things and the other people do all the things.
Ty Backer:Well, you got one guy looking through binoculars. You got the engine room, the people down there phone oil up in there doing all kinds of crazy stuff. You can't even operate a hundred thousand ton ship by itself. But there's one guy that's standing up there and he's charting the course and everyone else is making it happen, right and but. But he had to make sure that he had the right qualified people trained, skilled, qualified, the GWC. What's the GWC? John, get it, want it and have the capacity to do it GWC. So you got to surround yourself around those people to get it that want it and have the capacity to do it. And when you sum it up, you drop in there. Mac, once you sum that up and figure that out, and sometimes we think too small man, it's so close to our face, we can't get a thousand feet above it.
Chris Markey:Right.
Ty Backer:So we have to find David Bruno's and you know I kick myself in the ass by not planning that seed and watering it sooner to get David to come work for us. Seed number one planted water later. But I'm just saying you got to surround yourself around good people. Geo's been here forever. Geo is a mastermind, dengas is is a salesful. Brandon is a magic man when it comes to the solar shingles. You're going to be the solar shingle guru as of right now.
Chris Markey:Solar single dude.
Ty Backer:Yeah, we're going to turn him in. I mean, people are going to save him under solar single dude and their phones. They're not even going to know your name. Ok, we're going to start a YouTube channel, right, but I'm just saying you got to surround yourself around a good crew you have, and let me give you an example of that.
Chris Markey:So, corey, who's here? Right, I think? I called you last year and you're like, hey, how you doing Blah, blah, blah and we were talking. I said I just got to tell you about Corey. I said we didn't even get snow, we didn't even have it yet. Remember that conversation? And I was like he called me up and he, chris, how, you know how how much you want to come out and just that and everything. And I said to Ty, dude, he's, he's all on it, he is freaking awesome. You know what I mean. I said, and I want you to measure it, corey, it better be one and a quarter inches. Before you start, I want you to send me a picture.
Ty Backer:Because Corey would, corey would, what's that? Oh yeah, I think yeah, but anyhow. But I think there's a perfect example.
Chris Markey:Yes, right, he did that. He had the capacity to do it and he did it. Yes, and he works for you because he cares right.
David Bruno:Yeah, you got it, he wants it, want it yeah.
Chris Markey:Get it on it In the capacity.
Ty Backer:He passed it, they do it.
Chris Markey:And that's not. I mean listen, I'm sure everybody in your company does.
Ty Backer:I'm just picking out a scenario that was Well, when you go to hire somebody, listen, if you go to hire somebody or if you've had somebody with you for a long time, right, just sit down and ask them those questions Do you get it? Do you get what our mission is? Do you want the mission? And you have the capacity to do it? If they answer no to any of them, they're not the right person for that position, because they're not going to get it right. Get after it, get it whatever. Understand it. They're not going to want it, nor will they have the capacity if they're missing the first two Right.
David Bruno:Right.
Ty Backer:So sometimes that means, okay, we got to advance this person or move them laterally in a different position where they might want to get it, they might want it and they have the capacity to do it right. Or when you sit down and go to hire somebody, you got to ask yourself not only yourself but them Like, do you understand what it is that we're doing here? Do you want this right the culture, the hours, the good and the bad and the ugly right and do you have the capacity, Do they have the capacity, to run the engine room or whatever it is, Mop the floors, look through the binoculars, read the radars, whatever the case might be, do they have the capacity to be able to do that? And obviously you do, Dave.
David Bruno:Yes, Well, that's the thing that Matt said, that he's really thinking from me. It's not so much the operation side of it he wants me to be. I think he views me as the person who can help to motivate, you know, guide the new store owners to where they're, in that mentality Okay, hey, this is a good, positive opportunity. We're going to be able to do this. We're going to be able to be profitable with it, we're going to make some money, we're going to have a good time where we're going to help, we're going to be part of the community. In where we are, it's not just going to be about the business, it's going to be about the community and just to get them in that mindset that we're, hey, they know that they're part of a good team and that's kind of what you've established here. We're part of a good team and we're going to be well supported, well educated, well trained. We're going to be supported through the entire process, from start to finish.
David Bruno:And that's where I think that he looks to me to do that, and I think that's where I can bring a little bit of value. So I can. I think I instill that based on the way that I talk to people and engage. I'm thinking that I can instill that in a lot of the new people and really support them, and I feel good about it because I know that I'm helping them to embark on something that's new for them.
David Bruno:Some of them are already entrepreneurs who have done this in the past and are maybe looking for a little different path in their you know, store ownership or franchise. They've done. But there are some people who this is their first go around. They have not done this before. They've just got a little bit of operating capital that they can spend and do the venture that they've always wanted to do and I just kind of help them along, help guide them a little bit down there and help bring them on and get them to believe that, hey, this is going to be a successful venture for you and it's going to be fun along the way at the same time.
Ty Backer:Yeah, no, I love that. And he chose wisely, man, no matter what you do, david, you did all right. Yeah, you're going to be good. I appreciate that You're going to be good at it. So let's do a couple of shout outs here. I see Vicks out there. I see Zach Fisher, chris Baker what's up, brother? Who else is out there? We got Garrison Markey. What up G? Why didn't he show up? Jan is out there. I saw Mackenzie say I guess Skyler's watching, and she said hey, pat Paul, so make sure you give her a big kiss and a hug for me, tyler here's a question Ty, where's Daniel Barker?
David Bruno:I thought for sure.
Ty Backer:Daniel Barker was going to be here.
David Bruno:I thought Barkman was going to be here. He's probably sleeping.
Chris Markey:It's past his bedtime.
Ty Backer:It could be, you never know.
Chris Markey:Don't worry, you're going to get a ding on your phone here in two seconds.
Ty Backer:Garrison said he's stopping over right now.
Chris Markey:Is he?
Ty Backer:Yeah, all right, it's good pizza, come on in G Rock. Yeah, there's a good pizza, it's the G yeah.
Chris Markey:G used to be an employee of yours.
Ty Backer:Yeah, he did. He was on the horizon side.
Chris Markey:Yeah, he slept in the truck and got drugged from yard yard and mowed and weed whacked and it was good for him. Yeah, it was real good for him. It's a dedication right there. Yeah, yeah, it was, I did. I did him a solid yeah. I always appreciate that.
Ty Backer:Yeah, no, he's a good kid, man. Apple doesn't far, far, fall Fall.
Chris Markey:Far from the tree, something like that. Bring another Red Bull.
Ty Backer:I will. I'm sorry, I was kind of trying to read and talk at the same time. That wasn't helping. But anyhow, going back to episode 200, man, like you guys have supported this from basically day one, and so has a lot of our viewers out here. I know Zach and and David Kax have been huge supporters of us going back to the basement days at Shane DeGerry's and a big shout out to him.
Ty Backer:I don't know if he'll ever catch us on the replay or not, but you know I got to give him big shout out too because he's the one that kind of showed us the ropes with this. And he, he reaches out to me every now and then and he's like hey, man, you're killing it, you're crushing it. I know it's not easy and I know he knows that it's easy, right? Um, because this isn't this, week after week after week after week, and if he even nailed it earlier, it's like he was like how many episodes do you actually think that you did? Not the scheduled Wednesday night ones, but all together between the home shows, between the roofing conferences and everything?
Ty Backer:Um, you know, and it's hard to put a number on that, and if I had to guess honestly it's, it's somewhere between 500 and 1000 episodes of behind the tool belt, because we run the commercial, we say welcome back to behind the tool belt. And I think what I don't know, if we'll ever go to start counting them all up, like if we do 15 of them at roof con, maybe we'll throw them in there under episode yeah, 200 and whatever at that point in time. But but that's not what it. None of this started out that way. You know the story and why. I think mostly everybody here knows why we started behind the tool belt Uh, behind the tool belt?
Chris Markey:No, I don't. I just know that I was invited to talk on the show.
Ty Backer:Okay, so we do the York County home and garden show every year. That's right, yes. So we decided we were going to. There was a new foundation that was just developed. It was called the workforce now program, which encourages students to get into the trades. You know that we hold that near and dear to our hearts here, Right. So we're like all right, well, they need money. They're a nonprofit, Right. So we decided we were going to build these gazebos and take them down there and auction them off. But we didn't know how we could get that out to the general public. So somebody said, well, why don't you just start doing a Facebook live? They called her to Facebook live. They didn't say a podcast. Of course we don't do anything small. So we're like we're just gonna do a podcast, we're not gonna. We're not gonna do a Facebook.
David Bruno:I'm not gonna limit yourself. Yeah, we're not gonna limit ourselves, yeah, man.
Ty Backer:So I I reached out to Chris Baker. I said, hey, man, I I'm met this dude, his name Shane to Gary and I'm gonna go over to his house and and we're gonna do a freaking podcast you want to come with and? And he was like hell, yeah, didn't even there was no doubt in his mind. He was coming with me to do this episode, one of whatever the hell it is that we're doing here, right? So it started out. We were, we were promoting the the York Home and Garden show. We were promoting come on down and you know, put it was silent auction, put a bit in on these gazebos. So it started out as promoting our, our local community, charitable things that we do and your business.
Ty Backer:I mean they didn't really start out that way.
Ty Backer:Not started, but I mean when we started to run out of content. Yes, because we're like, what the hell are we gonna talk about? Because every week up to that it may have been four, six, eight weeks Leading up to the home show. So Shane, I believe, mentioned you should go live at the home show too. We're like, all right, well, no one's ever done that before, and at least not that I'm aware of. So we're like, okay. So we, we had a little tripod that I don't even know where it came from, that the phone could sit on With one wire, took from a Yeti mic and we were going live. Well, I'm looking at the thing. I'm looking at the viewers. I'm like, holy shit, there's like 1500 viewers on there. I mean it was insane, because back then you could host a watch party. So we were reaching thousands of people and they were saying, maybe 2500 people may come through the door this week. And we're like, dude, we're reaching more people by doing a 10 minute live. Then are coming through the doors here. So maybe we're on to something.
Ty Backer:Come on down auction, you know, put a bid in on on these gazebos. Want to? A good cause. Workforce now Encourages the students to get into the trades. And we have the statistics, the statistics and everything. Like you know, the average tradesman is 55 years old. So in the next 10 years and this was back then right, so this was four, four years ago 2019, you know, was the.
Ty Backer:The statistic was is that the average tradesman was 55 years old. So that meant in the next 10 years, most of us will be retiring. So there's gonna be a huge gap that needs to be filled, and and and. It's the. That's, that's facts, that's reality. So there needs to be not to change the subject a little bit but there needs to be a sense of urgency For younger people to want to get into the trades, because it's gonna be high demand. It will be like, at some point in time, they will be able to pick and choose. Whatever they get paid, as long as they're talented and add value to somebody's life, you'll be able to pick and choose basically what, what the going rate's gonna be at some point time anyhow. So we knew all these statistics. Well, then the home show came to an end and back then they they did them for about five days in a row. Now it's kind of like a. It's just a Friday, saturday.
David Bruno:Sunday, yeah, kind of thing.
Ty Backer:But, but it would like start on Wednesdays, but Thursday, friday, saturday and then wrap up on Sundays. So we're going live like a bunch, like a whole lot, that wraps up. We're like, well, what are we gonna do now, are we? We're gonna continue to do this. And we all agreed at that time yeah, let's, let's do this.
Ty Backer:So we started to promote you know, shingles and stuff, and we were working towards becoming a master elite. So of course we're advertising GAF shingles, siding. And then it was like, oh my god, how much can we talk about shingles? Oh my god, how much can we talk about, you know, siding? And it was getting tough the content to come up with, week after week after week after week. So then then we stretched out it's like window month. So at least we knew what we were gonna talk about next week, so whatever component of a window. But it was like, dude, you can only talk about windows so much. You can only talk about gutters, gutter guards, the, the importance of cleaning your gutters. And we were given little tips and tricks on how to keep this was still down.
Chris Markey:This was still down with Shane right.
Ty Backer:We weren't there very long. We decided to come out.
Chris Markey:Of my first one was wishing round his pool and then COVID hit. Well, no, we were my first, the one. The first one I did was down in the basement, mm-hmm yeah, and then we were supposed to do it outside, but it was gonna rain.
Ty Backer:Okay.
Chris Markey:We did down in the basement. We didn't even talk about anything to do with windows and doors. I wouldn't let you, and I think I think the first one you had me on.
David Bruno:It was one of the first times. You were one of the first couple where you go over there at the shop when we moved, we started the business studio to the shop.
David Bruno:See, one of the nice things about the way you've done this is, as you say, boy it man becomes tough to come up with all the content and talk about these same topics we can week out. That's one of the things that I think helps you be successful with what you're doing here Is yeah, you, you spend some time, or a lot of the time, talking about what it is you do, the business, some various aspects of the business, what it's windows, gutters, talk about roofing and solar one week. But the fact that you guys just have these conversations you laugh, you joke, you have the banter going back and forth that's what keeps people engaged. That's the stuff they see like, for instance, I will never forget the run around the, the the home and garden show, and everybody's talking about you guys tazing one another back there and giggling and laughing, and they hear this across the Cross the building. That's funny stuff, but I mean, that's the kind of stuff that people remember and what gets you still has a hernia from that Bypass hernia or some shit.
Ty Backer:I think he's still dealing with Thank you for everything, buddy. But yeah, it is, we keep it, we try to keep it entertaining. But then, like the industry, the roofing industry started to notice us and somebody reached out and said, hey, can we come on your show? And they did and it was great, it was like, okay, thank you so much because it became easier when there was, like a third person. You know that was bringing a different topic subject, a different angle, a different approach, and you changed you learned how to Ask questions by listening what they were doing.
Chris Markey:Yes, to create the content. Yes right, so we're gonna talk about this and you get to a point. Oh, that's pretty interesting. Let me ask you a couple questions about that. Yes, you didn't say it out loud like that. You, you changed.
Ty Backer:Yeah, right, we were, you know, and yeah, we, we evolved and I think that's been a part of the huge success of this is because we adapted to the change that needed to happen at that point time or else it would have went dead. Right, because Chris and I can only talk so much about TC backer and the company and the culture and how great it is, and we've recruited a lot of people because of this and I think it's really strengthened our culture. Just like doing little events like this a group of us going to Orlando to participate in this and it's really helped Everything. I mean it really has. I think I feel like it's made us a stronger company. It's pulled us together.
Ty Backer:The fellowship that come rod or eat and slice of pizza, drinking a bunch of red bulls and acting all crazy. You're having good, healthy fun right and in the conversations. But what's really cool? So there's two things here. One, what I have learned from those that have come on the show is Invaluable. Like I couldn't put a price to that. This, that alone would make this worth it.
Chris Markey:All right, let me ask you a question time, Mm-hmm. So the what moment when doing a show did you have an aha moment? Like there's probably a bunch of them, but there's gotta be. Everybody always remembers one.
Ty Backer:I think it was the Sean Bryant. When he came on, he told us how he got into the roofing industry, why he came into. It was just like the support, his family, dude, like he broke down. Like he broke down, like like got you know misty and and was like, wow, like dude, it had me in tears, right. And that was like the, the first huge Aha, like this needs to stop being about us. Not that it never started out to be about us, it was always about something else, right, right. But then it kind of like became about us, like in what we were doing it, because we didn't really know what else to talk about and I don't know if anybody noticed that at the time. You know what I mean. But our but our supporters kept watching. And then somebody else came, came in, right, then we started to interview people and that changed the whole dynamic. Yeah, the dynamics of the podcast at that moment changed. We had, we knew, like we struck gold when we were at the home show, like holy shit, we're reaching a lot of people here, right. And then, and then, when the Sean came on, then we struck gold again. That was another growth spurt for us. It was like, okay, it's gaining momentum. We didn't know it, we didn't know anybody was watching. That's the thing. That's a whole other topic. There was more people watching than we suspected, right, those that that were gaining interest in it and wanted then started to ask if they could come on the show, like, okay, cool. So Before that.
Ty Backer:And the irony of this is is because behind the tool belt was meant to be the Individual behind the tool belt, not necessarily what you do, but who are you right? The person behind the scenes, the person behind the camera, the person behind the individual, the company Behind the tool about what makes you tick, what gets you out of bed in the morning? That's where that came from behind the tool belt. Right, you know what I mean. It wasn't anything sexual, although you can twist that all around and make it all kinds of crazy shit. And I know your mind went there from having your porn experience back in the day, but I knew that was coming. Yeah, are you really a porn star? He was in Cali. Why do you think?
David Bruno:he lives here now.
Chris Markey:He changed his identity and name and everything. Yeah, what was your name?
David Bruno:Come on now. Come on, that's a secret he buried that.
Ty Backer:He buried it, Bro. He's told me he buried it behind the tool belt. He really did he changed his identity, changed his name and now he's in the door to door sale.
David Bruno:Speaking of that door to door sales, I'm going to need number two, when you're talking about the content stuff here, one of the things I thought that you'd do by now is to have, like a homeowner who you've done a project for or put a new roof on. I thought that you would have one of those people on here as a guest one time If you could get them out of their comfort zone and get them on here just to kind of hear about their experience, just talk about themselves and say, hey, this is what it's been like working with Ty and the crew.
Ty Backer:Yeah, maybe we'll do that at the home show. We'll bring in some homeowners that we've done work for.
David Bruno:It's like you know that little thing that I did, that who's who with Bruno thing that I've done. I've gotten away from that a little bit the last couple of months because I've been in learning mode and I've been kind of zeroed in on that. But I'm going to get back to it. But one of the things there the main there were three things that I did that for was one, first and foremost, was that people could see my personal brand, how I would engage with people. Number two was to give a small local business a forum to kind of tell their story and talk a little bit. And then number three who knows, maybe establish another relationship beyond that.
David Bruno:But with the first two it was it's funny because a lot of the people I talked to were people who always disfued me as a business development or a sales rep coming in there. They were not real anxious to talk to me. But then when they, when they saw what I was doing, they're like, oh, can I talk? And what's funny about those is those conversations were basically sharing all the information that you would talk where they have sat down with me before, and so it's kind of like what you're doing here the perception of a salesperson coming and knocking on the door and say hey, can I take some of your time to talk to you about some of the things we have going on, versus a forum like this or a forum where you're allowing them to share some information and provide it to other people out there. It's just kind of the perception. This comes across as totally different.
Chris Markey:Isn't the history of your show like life in general? We've worked multiple jobs. You've kind of gone down this path where we started but was just started here, and then we kind of went over here and we kind of did, and now you know it's dictated. Here you're behind the tool belt and the industry is dictated to you, the industry that you've loved so much and has given so much to you and the people that you work with. Oh yeah, right, it's kind of got it itself right and that's just. That's an analogy of life, right, it's going to guide you down this path.
Ty Backer:If you allow it.
Chris Markey:If you allow it. But you allowed it, and that's my point. My point is you allowed this to happen and then you and Vic and Chris and everybody kind of listened to what was being said to you. Yeah, there was probably some times you had a jerk like Chris on and that guy you know ran his mouth.
Ty Backer:No, and I don't know if it was really like somebody said something to us, but something was saying something to us that we should go this direction. We didn't resist it, we weren't hell bent on. Like you know Henry Ford. Back in the day they asked him when he was coming out with a different color car. Model T came out and they're like when are you going to start offering other colors? And he said I don't care what color you get, as long as it's black.
Chris Markey:Yeah.
Ty Backer:And that's a true story. Yeah, you know what I'm saying. So we, if we would have stayed steadfast like this is a TC Backer podcast and this is how we're going to drum up business it would not be here today if we weren't the content would have been hard.
Chris Markey:And that was my point on this whole thing about the the you. You went where it went, but the content now kind of comes to you. You can't tell me you ain't going to go to roof con and there's going to be about six things. You see, you go. I got to get them on the show.
Ty Backer:Oh, yeah, for sure I already have people in mind or people that reached out to you.
Chris Markey:Yeah, I think you need to hear our story For sure. Like it's, it creates itself.
Ty Backer:Oh yeah, it has, it really has.
Chris Markey:Right. But that all started because you allowed. You allowed yourself to walk down the path Totally and allowed to come to you, and then you could decipher what's right is what's wrong. You know what I mean? Or what we're going to have on the show. Imagine trying to do content. Imagine trying to find the Carmen Pantanos and Chris Markies and Dave Berners and Barkmans of the world from York that come in and do 200 shows.
Chris Markey:Well, john was on a show. Yeah, I mean. So you're, I mean you were like all right, who we asking this week? Hey, chris, you know, anybody you know. But then all of a sudden it started changing.
David Bruno:It started clicking where people are. They see what you're doing and they say, can I be a part of that?
Chris Markey:Yeah, and maybe they did you a favor.
Ty Backer:They really did. No, did you miss the part where I was like thank you, baby Jesus, when the Sean reached out? Because at that point in time we felt like and it may not have been obvious, but we were running out of steam, right? You know what I mean. Like we and like and that's when I said we struck gold. When the Sean came on, we had no idea what to expect. I know we were scared shitless, chris and I. We were scared shitless, like, oh my God, we got, because he, he's he within our industry, he's well known. He's got his handles called the the roof hustler and he goes into other companies and he teaches them how to knock doors Right. So he's well known in the industry. It's like, oh my God, the Sean Bryant, he wants to come on the show. Oh my God, we're going to talk about having no fucking idea.
Chris Markey:Sounds like Tom Brady. Yeah Right, you had. This is your moment. Right, tom Brady had his moment. The people have their moments, right?
Ty Backer:Yeah, and we seized the moment. We really did.
Chris Markey:You have to.
Ty Backer:And again that can go into that uncomfortability and that fear or that lie that we tell ourselves but we're not good Like we did, we're not good enough for this guy to come on the show.
Chris Markey:What's the? Are we kidding ourselves? What's the saying? Luck happens when preparation meets opportunity.
Ty Backer:It's the consistency and not giving up.
Chris Markey:Well you didn't give up, but you were prepared. You don't know it, you might not have thought at that point you were prepared, but you were prepared.
Ty Backer:Preparing ourselves for that moment.
Chris Markey:Yeah, Well to handle it.
Ty Backer:Most definitely.
Chris Markey:Right, yeah, all of a sudden he came there and you're like whoa.
Ty Backer:It was good.
Chris Markey:Right.
Ty Backer:We got to get him back on. Maybe we'll see him down at RoofCon, but yeah, no, it was good. It was good, but you were prepared.
Chris Markey:Right.
Ty Backer:We were definitely. I don't know if we were 100% prepared, but we were preparing ourselves for that moment. Yes, yes, for sure.
Chris Markey:Yeah, and you took advantage of it.
Ty Backer:Yeah, right, yeah.
David Bruno:We didn't deny it. Since then you just got a little bit more confident. Each week you said, hey, we can roll with this with anybody now.
Ty Backer:And let's keep it thing moving. It's been a good couple of weeks. We've had people actually reach out to us to want us to be on their show. We were on a successful life podcast that was right.
Chris Markey:Yeah, at four. What was the one that was today at four? Was there one?
Ty Backer:So yesterday at four o'clock. Yesterday at four o'clock we were on with GAF.
Chris Markey:And now you got porn stores.
Ty Backer:We've always had the porn star.
Chris Markey:We're just going to the next level.
Ty Backer:He's going into door to door sales here.
David Bruno:For porn yeah.
Ty Backer:Seed number three. Yeah, but this has been a great episode. We could probably I feel like we could talk a whole another hour, but I see the natives are getting restless after it, yeah, and so we're going to wrap this thing up here. But before I forget, tomorrow is the food drive, our annual, third annual food drive. Thank you for those that have participated in it and those that will or are still going to participate, and thank you, chris, for your.
Chris Markey:Yeah, we always participate with you, brother. Yes, you do, yes, you do. Thank you for that.
Ty Backer:And same with you, david, so thank you guys.
David Bruno:And thank you, believe it's time for the 21 Turkey salute, again coming up here in Texas 21.
Ty Backer:Turkey's coming up. Yep, that'll be here before we know it. That'll be two weeks after we get back from Roofcon. So Vic and Mark and Matt sorry, mark, matt, mattie, vic Jr We'll have had forgotten us ready YBA. Big shout out to them. They hooked us up with some food tonight. They hooked us. They're going to hook us up with some more oil Thursday. So we got to make sure we get the jugs out in front of 2300 Carlisle Road. But thank you for everybody for always supporting us, tuning in, listening to our crazy stuff. Hopefully you get as much out of it as we do, and thank you for being loyal. And again, once again. So check us out on your drive to work tomorrow. On your way home, check us out on your favorite platform, itunes, or it's called Apple Podcast, I think. Now Google Play, Spotify and YouTube.
David Bruno:Check us out and as soon, as they go ahead and give everybody my website real quick as well. New phone number is 717 618-2488. And you can check us out at detailtheworldcom. Any questions? Just feel free, give me a call. We'd love to have you stop by and check us out at the store or, if it's an opportunity you think could be decent for you or anybody in your sphere of influence, or somebody who's looking to kick off their own business, you know, just let me know.
Chris Markey:And if you're looking for swag, I'm your man. Yes, you are. Wwwtothetealfitterscom. Nice, I'm going to have the porn guy on my podcast too.
Ty Backer:Hey, just so everyone knows you. You ship all over the country.
Chris Markey:Yeah, we do. We do a lot all over the country. We work with, we do corporate stores, we do regular school and spirit wear stores, we do team uniforms. We do everything we like to help those that give back to the youth a lot and we participate and give back to the local programs around here, just like you do, Ty. So I just appreciate you having it on. It's an honor to call you guys friends, Absolutely.
David Bruno:Thanks for having me, absolutely Thanks for having me back on. It's always good time.
Ty Backer:Thank you guys, when you guys have a good night. We'll see you next week for 201. Have a good night.